Ras soma Residences was an up and coming coastal residential project set to open in Ras Soma, Egypt. The brand’s strategy revolved around the idea that this is where luxury meets serenity. As a project that was inspired by the beauty of the natural elements that surround it, we built an identity and messaging platform that is poetic, dreamy and effortlessly takes you on a journey. A journey where you can embrace:

That familiar smell of the salty air.
That comforting warmth of the morning sun.
That soothing sensation of the flowing waves.
That calming embrace of the soft sand.